Shopping the Day After Christmas: Doing More Than Deals

It is the day after Christmas and my initial plans involved spending the day in beat up pants and slippers, indulging in a cigar and diving into my new Steven Pinker book.  Not a bad day.  But the operative word in all of this is “involved” – the past tense.  It turns out that while […]

Defining Types of Context in Mobile Design

We spend a great deal of time talking about context, but rarely use models to define elements of it.  This particularly true when talking about mobile devices and accounts for the hit-and-miss quality of  most apps available on the market.  It is one thing to design a usable app that conforms to human factors and […]

Tablets and Retail: If You Build It Will They Come?

Everyone is moving toward incorporating tablets into their larger mobile and digital strategies.  65 percent of Fortune 100 companies plan on it. And whether or not they execute on it in the near-term, the fact that they’re talking about it means something.  But this is a wild new frontier, just as the emergence of the […]

A Shopper’s Journey – What One Example Can Tell Us

About a week ago I ran into a neighbor who had just become the proud new owner of an iPad. Nothing about that would have piqued most people’s curiosity. Oh, the fact that he was a PC guy might have made it interesting, but in and of itself the purchase of an iPad meant little.  […]