Robin Beers Interview

http://www.thebrandshow.com/blog/

Human DNA is complex and diverse. So, how can retailers crack the DNA of their shoppers? Robin Beers, Ph.D and VP of customer insights for Internet services at Wells Fargo, has a pretty good idea. Tune in to learn how user-centered design and ethnography can result in deeper insights, cross-channel solutions and innovative products for your brand.

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